avignyata

By avignyata
March 21, 2017
avignyata

Influencer – review : interesting read and useful

Influencer: Kerry Patterson * joseph Grenny * David Maxfield* Ron McMillan * Al Switzler As the title suggests the book takes a reader through a fascinating journey by authors as they meet seemingly insignificant, quiet but tenacious people, obviously ‘Influencers’ who solved world-sized problems in world-class ways. And they have moved beyond ‘Serenity Trap’ as […]

By avignyata
January 10, 2016
consumer behaviour, digital trends, mobile marketing, Search engine optimisation (SEO)

11 key trends of digital marketing industry in 2016

The year 2015 left several marks for us in the technological and digital domain such as preference towards big data by companies. Companies were massively dealing with analytics regarding sales, search activity and site interactions. Technological trends like growth of personalized advertising due to the presence of apps with a good User Interface design (UI) […]

By avignyata
July 18, 2014
Uncategorized

Why Social Media Presence Is Essential for Online Companies? – Guest Post

Questioning on the importance of social media presence is equivalent to questioning on the relevance of having a marketing strategy for a growing business. The need for social media presence is inevitable if you want to develop your business. While internet has shrunk the world, it has increased the competition to your business. You are […]

By avignyata
January 27, 2011
social media catalyst

These are the 10 things i would do inorder to manange a fanpage …

Managing Facebook Pages

By avignyata
January 24, 2011
avignyata, social media marketing, Strategy

SMM Campaign we love – Ford Fiesta

A majority of business outlets are recognizing the role of social media in today’s net-ridden world. The much talked about Ford’s Fiesta campaign is an apt example of this trend. What they did was simple: Their experiment was about inviting 100 “social agents” (members of the public) to drive and review Fiesta for six months, […]

Few things that will rule in the social media scene this year:

From plug-ins to location-based marketing initiatives to the move to higher bandwidth and putting updates highlighting a cause or an event, there’s plethora of change in the world of social media. Audience will have control: Brands will have to have some presence in the online world. If a brand doesn’t have a presence on social […]

By avignyata
January 3, 2011
avignyata, consumer behaviour, mobile marketing, social media marketing

Social Media trends in India

Our communiqué, interactions, online business, blogging has all changed in one decade owing to the tremendous growth and innovation in the online world. Social networking websites are now a widespread means of the way people converse everyday and also the way many youngsters earn money. More importantly Social Media is not a Fad, it a […]

By avignyata
June 2, 2010
avignyata, collaborative research, india, social media catalyst

Facebook and the new Q&A

Yahoo Answers was the first Q&A site that i was exposed to. When it had started, it was exciting to see for any given question, you always had someone answering it. Someone who has the expertise or the experience in answering the question. Then there was the country editions that were started. Each country had […]