Avignyata

social media measurement

The dos and don’ts of using hashtags on social media

The dos and don’ts of using hashtags on social media Hashtags are a powerful tool that can help you reach a wider audience on social media. When used correctly, they can help you get your content seen by people who are interested in what you have to say. However, if used incorrectly, hashtags can actually […]
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The latest social media design trends: What you need to know in 2023

In today’s fast-moving world of social media, it’s really important to stay updated with the newest design trends. As we enter 2023, there are some exciting changes happening in the world of social media design. In this article, we’ll take a closer look at these trends and see how they can benefit both brands and […]
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How to run LinkedIn Ads perfectly for your campaign?

LinkedIn is a professional business networking platform. Working professionals, employees can use the platform to connect better with like-minded people working in the same field. Just like we do promotions on Facebook, Twitter, Instagram; LinkedIn can be an excellent platform for advertising. LinkedIn Ads are the newest way of reaching corporations. The various features in […]
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Social Media ROI becomes important

Social Media ROI is a rather complex concept, I’ve observed. Unlike more direct forms of marketing, its indicators may not include actual sales. This has resulted in a lot of skepticism about its impact and hence relevance. With Social Media, you can touch your stars. I wrote to my favorite writer, I’m ‘following’ my favorite […]
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Metrics (Measures) in social network analysis (Part 2)

Individual-level Density The degree a respondent’s ties know one another/ proportion of ties among an individual’s nominees. Network or global-level density is the proportion of ties in a network relative to the total number possible (sparse versus dense networks). Flow betweenness centrality The degree that a node contributes to sum of maximum flow between all […]
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Website Audit: SEO Measurable Parameters – Part 1

Converting a lead is never an easy job for the sales person in any industry with no 100% guaranteed results and even if you guarantee people will come up with a link saying that “No one can guarantee results” how come you? But still the industry is getting more and more clients with great potential. […]
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Are we in Public domain or Private domain on social networks?

Social networking websites like MySpace, Facebook, and Bebo are all over the internet and today’s youth are spending a lot of time using these sites to make friends and does time pass. How is public life changed by social technology? How the properties of meddled publics like social network sites different from unmeddled publics? We […]
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