social media marketing - Avignyata

By avignyata
September 6, 2009
india, internet, Search engine optimisation (SEO), social business networking, social media catalyst, social media marketing, social media measurement, social network security, social networking, Strategy

Social media measurement: basics

Return on investment is of most importance for any activity. Be it a new plant, a new machine, a new products Research and development or an intangible team as advertisement. Quantification makes it easy to convince a client. For a marketing team within a larger organisation or a client-facing agency, being able to quantify growth […]

By avignyata
September 5, 2009
avignyata, india, social media marketing, social networking, Strategy

Social Network Types and Motivations:

We all live in a civilization where we require each other for sustainability purposes. Thus the desire to network is as old as humanity and online social networking sites do seem to solve a need that is different from simply using email, chat and blogging tools separately. However the idea that there will be one […]

By avignyata
September 3, 2009
india, social business networking, social media marketing, social media measurement, Strategy

Future of social networks: how will they evolve?

1. All new things have a shelf life. When will the novelty factor erode? Historically these issues go way way back. The Freemasons secret handshake was an early solution to the trust issue. When we look at the social networks that have existed in the real world throughout history and asked “what is different this […]