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6 UP-TO-DATE AND RESULT DRIVEN SEO TIPS IN 2017

Image source: https://media.licdn.com/ Digital marketing has made a major breakthrough in the era of technology. Search Engine Optimization is probably the most important competitive digital marketing advantage that you can have over your competition.  In the world of digitalization, you cannot simply just get online, share your content, and simply be recognized by your targeted audience. It is […]
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TOP 5 SOCIAL MEDIA MARKETING STRATEGIES 2017

Image source: https://www.creativeon.com Over the years, the social media networks have advanced from being an entertainment and connecting with friend’s network to an important platform for business. Whether you have a small business or a large one, it is essential to have a social media presence of your brand. This helps in bringing more traffic […]
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Book review – Leading Digital

Leading Digital : George Westerman   Didier Bonnet     Ndrew McAfee The beginning: Are you ready? And to add the conclusive words bring stark reality: we ain’t seen nothing yet. The barrage of technology will be so prolific that they will enter and reshape the business world.  Moore’s Law as central drumbeat of digital future says it […]
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HOW TO CREATE ORIGINAL AND EFFECTIVE ONLINE EXPERIENCE?

Image source: https://www.iot-now.com/ The dominance of online promotion of business, digital marketing, and social media services has become indispensable in the present era. The 2017 digital marketing trends report made by Consultancy and Adobe looked for an answer to the question that what is the single most exciting opportunity business team would like to avail? […]
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Big Data

Book Review Big Data Review by Madhuri Lele BIG DATA : A Revolution That Will Transform How We Live, Work and Think by Victor Mayer – Schonberger and Kenneth Cukier If the title and tag line is not captivating enough for a reader to pick up the ‘BIG DATA’ summing by Wall Street Journal will […]
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Influencer – review : interesting read and useful

Influencer: Kerry Patterson * joseph Grenny * David Maxfield* Ron McMillan * Al Switzler As the title suggests the book takes a reader through a fascinating journey by authors as they meet seemingly insignificant, quiet but tenacious people, obviously ‘Influencers’ who solved world-sized problems in world-class ways. And they have moved beyond ‘Serenity Trap’ as […]
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11 key trends of digital marketing industry in 2016

The year 2015 left several marks for us in the technological and digital domain such as preference towards big data by companies. Companies were massively dealing with analytics regarding sales, search activity and site interactions. Technological trends like growth of personalized advertising due to the presence of apps with a good User Interface design (UI) […]
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