Avignyata

social media marketing

Examples of how social networking sites are accessed through mobile phones:

Facebook According to Nielsen, Facebook is the No. 7 mobile website in terms of reach. About 15% of Facebook users (11 million) in the U.S. regularly access the social network’s mobile web version (not to mention various downloadable versions and the roughly three million users who use SMS). Facebook fan pages are just beginning to […]
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What does social networking mean for business today?

As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. Social networking at a high level is described as the convergence of technologies that make it possible for individuals to easily communicate, share information, and form new communities online. But […]
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Skype: the Un-Social Network:

Skype’s new owners might make it the platform it always should have been. On the list of technology companies that inspire speculation and interest disproportionate to their size, Skype has often been near the top. The international success of its Internet-calling service was near-instant. In ebay’s hands, however, Skype never quite achieved its promise. After […]
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Social Networking Meets CRM

Blogs, forums and wikis are all tools that can help companies reach out to customers and boost business. Social-networking tools aren’t just for Facebook fanatics anymore. These days, consumers are demanding a higher degree of interactivity from customer-service departments. As a result, companies are being challenged to add online capabilities to their CRM systems. Take, […]
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SEO – Most Feasible for Video Marketing:

A matrix-like character which does bombastic dance moves in a viral video is actually an advertisement for a car company. A laugh-out-loud funny clip of a baby making funny noises is a marketing technique for a new infant foods manufacturing company. These are just a couple of examples of how search engine optimization or SEO […]
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SEO Measurable parameters part 2:

Let us have a look at the keyword research and analysis phase, the performance parameters of the keyword w.r.t the website traffic. Once you have finalized your SEO service provider, you need to understand your requirement including the target audience for your website, objective etc. Based on this there will be an in-depth audit that […]
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