internet

By avignyata
September 10, 2009
india, internet, social business networking, social media marketing, social media measurement, Strategy

Defining and Setting Success Metrics:

We should know what to measure and when to measure. This is the area where businesses- without proper guidance, or internal knowledge – start seeing hazy returns. Metrics is the area where most organisations or marketing teams don’t see recognizable returns or returns that are hard to quantify for social media campaigns. Choosing the right […]

By avignyata
September 8, 2009
internet, Search engine optimisation (SEO), social media marketing, Strategy

Role of Social Networking in SEO:

In recent times, social networking has become a necessity rather than an option. It is an activity to achieve long term success for your promotional endeavour especially through the Internet. Almost everyone nowadays has his/ her presence on social networking sites. People of every age group are using numerous networking sites and creating their profile. […]

By avignyata
September 6, 2009
india, internet, Search engine optimisation (SEO), social business networking, social media catalyst, social media marketing, social media measurement, social network security, social networking, Strategy

Social media measurement: basics

Return on investment is of most importance for any activity. Be it a new plant, a new machine, a new products Research and development or an intangible team as advertisement. Quantification makes it easy to convince a client. For a marketing team within a larger organisation or a client-facing agency, being able to quantify growth […]

By avignyata
September 4, 2009
internet, recruitment

Recruitment through social networking websites:

Recruitment in the initial days was through the recruitment agencies and placement agencies. Then with the online boom, now we have naukri, monster, shine, firstnaukri and other online recruitment websites where the recruitment does not pay nor does the employee. The revenues are from the advertisements and thus a win-win situation for all. Thus how […]