avignyata

By avignyata
May 14, 2010
avignyata, consumer behaviour, social media catalyst, social media marketing

Geo Location – FourSquare trend catching on!!

Foursquare = pure genius. It’s odd how genius can manifest itself in ways that, on seeing, you realize were right there all the time. Foursquare is one of these manifestations. There is nothing particularly difficult to imagine or do in the concept or execution of Foursquare, yet for some reason, not even Google was able […]

By avignyata
December 13, 2009
avignyata, internet, social media marketing, Strategy

INTEGRATING SOCIAL MEDIA INTO MKTG COMMUNICATIONS

The newest kid on the block always gets the eyeballs and attention with respect to what it does. Same is the case with the social networking sites which have taken the world by storm. Experts predict it to be the next big thing. Only time will tell whether it will but it doesn’t stop people […]

By avignyata
September 27, 2009
avignyata, india, Search engine optimisation (SEO), social media marketing, social media measurement, social networking, Strategy

New tools of Marketing:

Social Networking sites are new tool of marketing that has gained its popularity in last couple of years. This new concept is considered as very effective tool for capturing marketing leads. It has emerged as one of the most significant tools that provide a platform where you can network and gain new customers. This newest […]

By avignyata
September 22, 2009
avignyata, india, internet, social media marketing, Uncategorized

Unique Social Networking Strategy by Sears:

Many companies, both online and offline can appreciate the benefits of networking and how it can clearly benefit their company. In the form of offline, traditional networking, many companies use their Chambers of Commerce such as Bombay chamber of commerce and industry (BCCI) or Federation of Indian chamber of commerce and industry (FICCI), Lunchtime networking […]

By avignyata
September 13, 2009
avignyata, india, internet, social media marketing, Strategy

What does our Social Networks Say About you:

Let’s play a game of memory: What is your latest Twitter entry? What was the last photo you uploaded on your Orkut account? Can you remember or do you have to go and check it really quick? Social networking is fabulous but it is not without its set of problems and misconceptions. For example, a […]

By avignyata
September 5, 2009
avignyata, india, social media marketing, social networking, Strategy

Social Network Types and Motivations:

We all live in a civilization where we require each other for sustainability purposes. Thus the desire to network is as old as humanity and online social networking sites do seem to solve a need that is different from simply using email, chat and blogging tools separately. However the idea that there will be one […]