Avignyata

social media marketing

Role of Social Networking in SEO:

In recent times, social networking has become a necessity rather than an option. It is an activity to achieve long term success for your promotional endeavour especially through the Internet. Almost everyone nowadays has his/ her presence on social networking sites. People of every age group are using numerous networking sites and creating their profile. […]
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Social networking fundamentals in the present scenario:

Social networking was started on the premise that ‘like-minded’ people would come together to talk about a particular thing. So if you happen to just surf on the internet, you would be sure of knowing about social networking and how it helps everyone. It is quite transparent due to the nature of its platforms and […]
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Social media measurement: basics

Return on investment is of most importance for any activity. Be it a new plant, a new machine, a new products Research and development or an intangible team as advertisement. Quantification makes it easy to convince a client. For a marketing team within a larger organisation or a client-facing agency, being able to quantify growth […]
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Future of social networks: how will they evolve?

1. All new things have a shelf life. When will the novelty factor erode? Historically these issues go way way back. The Freemasons secret handshake was an early solution to the trust issue. When we look at the social networks that have existed in the real world throughout history and asked “what is different this […]
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Social networking goes mobile:

Can you name one thing which you see perennially everywhere? Did I hear the answer as ‘Mobile’? Well, Yes, you are absolutely right.  With the introduction of 3G in India soon, we will see internet rates come down and more Value-added Services. But it is more useful for people on the move and wants constant […]
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Social media usage for B2B:

There is always a concern among the conservatives whether or not to go to the digital media and then to the social networking niche. If the brave marketers finds it difficult to go to this media, the conservative brick-and-mortar trader should not be blamed for being averse to it. But I think forget about the […]
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Types of social networks:

We have many online communities which can be categorised as follows: informational, professional, educational, hobbies, academic, and news related. Within each of these major categories, there are many hundreds of communities filled with active members who dedicate a fair portion of their day to participating in those social networks. Let us have a look at […]
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