2009 - Avignyata

By avignyata
December 29, 2009
Film PR, social media marketing, social networking, Strategy

Social media network, the next film critic?

Avatar, the magnum opus of James Cameroon, could be the most successful film ever in the world in terms of revenues. It has also been a very big hit in India where generally Hollywood movies take time to be accepted by the audiences. Moksh: I would partly attribute the success to the rave reviews on […]

By avignyata
December 19, 2009
india, interpersonal skills, recruitment, Search engine optimisation (SEO), social media marketing, Strategy

Why social networking sites have become so famous?

Daksh: I was wondering as to the reason for people to use these sites and what do they do for so long on social networks, the biggest discovery happened? Pictures, bingo. People just love to look at pictures. That’s the killer application of all online social networks. Seventy percent of all actions are related to […]

By avignyata
December 15, 2009
india, internet, social media marketing, social networking, Strategy

Are social networks here to stay? Is it a revolution?

Clubbing was a decade old form of social networking. Today people tweet their thoughts for the world to see. In between, we’ve had instant messaging, MySpace, Facebook and blogs. Social networking technology is changing the way consumers, investors and traders interact and share information. However, all companies are struggling to find ways to show how […]

By avignyata
December 13, 2009
avignyata, internet, social media marketing, Strategy

INTEGRATING SOCIAL MEDIA INTO MKTG COMMUNICATIONS

The newest kid on the block always gets the eyeballs and attention with respect to what it does. Same is the case with the social networking sites which have taken the world by storm. Experts predict it to be the next big thing. Only time will tell whether it will but it doesn’t stop people […]

By avignyata
December 11, 2009
consumer behaviour, india, internet

Understanding social network users:

For the last few decades, sociologists and psychologists have been wondering whether computers are going to spell the demise of interpersonal communication. We are all going to retreat into our dark rooms where our computers are located, and avoid things like playing cricket with the neighbors, shopping at the mall, or heading down the haji […]

By avignyata
November 4, 2009
internet, social media catalyst, social network security

Social-Network Users’ data at risk:

Researchers find a way to identify individuals in supposedly anonymous social-network data. One way for social networks to make money is by sharing information about users with advertisers and others who are interested in understanding consumer behavior and exploiting online trends. Social networks typically promise to remove “personally identifying information” before sharing this data, to […]

By avignyata
November 2, 2009
internet, social media marketing, social networking, sophisticated cell phones

Examples of how social networking sites are accessed through mobile phones:

Facebook According to Nielsen, Facebook is the No. 7 mobile website in terms of reach. About 15% of Facebook users (11 million) in the U.S. regularly access the social network’s mobile web version (not to mention various downloadable versions and the roughly three million users who use SMS). Facebook fan pages are just beginning to […]

By avignyata
November 2, 2009
india, internet, social media catalyst, social media marketing, social networking

Orkut and its new Look

Orkut has introduced a completely new get up facing competition with Facebook. (via Orkut Blog) The new look is a mixture taking elements from MySpace the new default color theme, updates is a are very Facebook element and last one also the see the notification like the one in gmail. What would have made a […]