Avignyata

digital trends

The impact of voice search on SEO

Voice search has become an increasingly popular way for users to search for information and complete tasks, and this trend is having a significant impact on SEO. Here’s a look at the impact of voice search on SEO: •    Long-tail keywords: Voice search queries tend to be longer and more conversational than traditional text-based […]
Read more

Impact of AI on digital marketing

Artificial Intelligence (AI) is having a significant impact on the world of digital marketing. AI technologies are transforming the way businesses interact with customers, create and distribute content, and measure and analyse data. One of the key benefits of AI in digital marketing is the ability to personalize and automate marketing campaigns. AI algorithms can […]
Read more

The Future of Digital Marketing

The future of digital advertising is rapidly evolving, with new technologies, consumer behaviours, and marketing strategies driving change in the industry. Here are a few key trends that are shaping the future of digital advertising: Artificial Intelligence (AI): AI is transforming the way businesses create and distribute advertisements, allowing for highly personalized and automated campaigns. […]
Read more

The importance of data analytics in digital marketing

Data analytics plays a crucial role in Digital Marketing, providing valuable insights into consumer behaviour, website performance and the effectiveness of marketing campaigns. By analysing large amounts of data, businesses can make informed decisions about their marketing strategies and improve their overall marketing performance. One of the key benefits of data analytics in Digital Marketing […]
Read more

Impact of AI on digital marketing

Artificial Intelligence (AI) is having a significant impact on the world of Digital Marketing. AI technologies are transforming the way businesses interact with customers, create and distribute content, and measure and analyse data. One of the key benefits of AI in digital marketing is the ability to personalize and automate marketing campaigns. AI algorithms can […]
Read more

All about World Computer Literacy Day

These days computers are almost used everywhere! Be it playing games, shopping, storing data, putting up a balance sheet, or drawing. Life without computers just seems incomplete! Celebrated on the 2nd of December, World Computer Literacy Day aims to create awareness and drive digital literacy in underserved communities worldwide. This year’s theme is, ‘Literacy for […]
Read more

Instagram Business VS Creator Account – Which is right for you?

Will the Real Creator Please Stand Up! Are you a social media butterfly and keep posting your reels, stories and other creative posts? But that still leaves you confused on whether to call your account an Instagram business or a creator account? If you are new to Instagram, different types of accounts may seem confusing […]
Read more

How can Digital Ads boost your business?

In today’s digital environment, Digital Ads are a terrific way to increase your online visibility, encourage future changes, and increase sales. If properly implemented it will help you reach wider audience and increase your visibility.  Whether your business is B2B or B2C you must unquestionably rely on digital advertising. Here are some advantages of Digital […]
Read more