Integrated social media communication:
We are into the second quarter of 2009 and witnessing some of the highest adoption of social media tools ever. […]
Social Network Types and Motivations:
We all live in a civilization where we require each other for sustainability purposes. Thus the desire to network is […]
Recruitment through social networking websites:
Recruitment in the initial days was through the recruitment agencies and placement agencies. Then with the online boom, now we […]
Future of social networks: how will they evolve?
1. All new things have a shelf life. When will the novelty factor erode? Historically these issues go way way […]
Value of social media for B2B purchase decisions:
Understanding consumer behaviour has always been the most difficult task for marketer since customer mapping can never be accurate. There […]
Social networking goes mobile:
Can you name one thing which you see perennially everywhere? Did I hear the answer as ‘Mobile’? Well, Yes, you […]
Social media usage for B2B:
There is always a concern among the conservatives whether or not to go to the digital media and then to […]
Types of social networks:
We have many online communities which can be categorised as follows: informational, professional, educational, hobbies, academic, and news related. Within […]
Understanding Social Networks:
In order to understand what types of social networks exist on the Internet, it’s important to look at all aspects […]
Social networking rankings:
It is the rank of preference of social networking websites or blogs or forums for the netizens. This rank is […]
Social media outsourcing (SMO)
Every one of us is aware of Business Process Outsourcing (BPO) and Knowledge Process Outsourcing (KPO). Now we even have […]
Following are the issues which will make for good ethics:
SEO Ethics Ethics form the cornerstone of all organisations, be it for-profit or non-profit organisations. Unfortunately it isn’t the case […]
Finding value of a social networking website:
If you have a start-up on the web, how will you come to know the value for it? Let alone […]
Monetizing social networks: Part II (3 more types)
3) Partnership Opportunities – or, limitations of partnership Social networks, especially those like Facebook and LinkedIn, have very targeted demographics. […]
Monetizing social networks:
The golden rule of sales is to understand your target market. As social networks are dynamic, the level of complexity […]
